After sales service is a challenging needle to thread. Few companies truly excel here. For the few who do, though, it pays dividends.
The name Nivachron seems to play a bit off of Rolex’s Parachrom, which boasts similar properties. However, the “chrom” in Parachrom is a nod to the spring’s deep blue colour, while the “chron” in Nivachron is a nod to time.
In distinguishing between precision & accuracy: It is possible to be precisely wrong. It is not possible to be accurately wrong.