Typewell
A new typeface designed by Colophon, alongside Lego's in-house agency and Interbrand.
Inspired by type specimens from the Lego archives, what sets Typewell apart is its adherence to the Lego System, which governs and ensures the interoperability of Lego components across thousands of sets spanning decades of production.
The name Typewell itself is also inspired directly by Lego. The Lego brand name having been derived from the concatenated abbreviation of the Danish equivalents of the words "play well".
Image credit Interbrand